DISCOVER

Greater
Gadsden

ADVENTURE BEGINS HERE.

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ETOWAH COUNTY TOURISM

Giving Visitors to Etowah County All They Need To Enjoy.

Whether you're planning a weekend of hiking, biking, or a game of golf, or a getaway for the entire family, our weekend getaway, will help you find the perfect mix of activities, attractions, and accommodations for your upcoming stay in Gadsden, Alabama.
ABOUT US

Overview

Who We Are

Gadsden has the perfect combination of mountain scenery, rushing waters, and even a little history. From golf courses to children's museums and Noccalula Falls, there are lots of things to do and see in this beautiful city.
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Our Mission

The mission of the Etowah County Tourism Board is to develop the economic prosperity of Etowah County through the promotion of tourism and by attracting and assisting visitors to our communities.
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Our Product

Our product is the wide-range of leisure, cultural, historic, and recreational activities that Etowah County has to offer. In addition, the Coosa River and Noccalula Falls combine to give the county abundant natural resource attractions which drive our brand: our natural beauty, the outdoors, and outdoor activity
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Our Vision

Our goal is to give visitors to Etowah County all they need to enjoy our offerings and to be a strong partner with county stakeholders, while being a leader in regional tourism efforts.
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Our Goal

It points to the ECTB promoting Gadsden and Etowah County in a manner never done before. Actively promoting the Greater Gadsden Area should create an upswing in visitors, hotel room nights, and ancillary sales

20 Things To Do

Upcoming

Annual Events

Etowah County and Gadsden, Alabama, are home to many amazing unique events. It's not hard to deny we love the outdoors and every season and every day in Gadsden brings something new and exciting year round.

October First Friday in Downtown Gadsden

Oct 04 2024

4TH ANNUAL ALABAMA WINE FESTIVAL

Oct 26 2024

Christmas at the Falls

Nov 28 2024

World’s Longest Yard Sale

Aug 07 2025
Mistletoe Market
2024-11-08
‘Tis the most wonderful time of the year again! Get ready to celebrate the season with holiday cheer and shopping delights at the 8th Annual Mistletoe Market, hosted by the City of Gadsden Special Events Department!Mark your calendars for November 8-9, 2024, and join us at the Downtown Civic Center, located at 623 Broad Street, Downtown Gadsden. Mistletoe Market is
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Christmas at the Falls
2024-11-28
It’s beginning to look a lot like CHRISTMAS!! Lights have already been going up over the past month! Save the dates! Christmas at the Falls will be open Nov. 28th, 2024 – Jan. 4th, 2025 (Closed Dec.24th & 25th). Tickets will go on sale at Noccalulafallspark.com on Nov. 1, 2024!!
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Downtown Gadsden: Plaid Friday and Small Business Saturday
2024-11-29
Wear your plaid with pride and shop local! Come visit us in downtown Gadsden for Plaid Friday and shop and dine with our small businesses. Avoid the rush and spend an enjoyable day with friends and family! The name “Plaid Friday” was chosen from the idea of weaving individual threads of small businesses together to create a strong fabric that
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Downtown Attalla: Plaid Friday
2024-11-29
Wear your plaid with pride and shop local! Come visit us in downtown Attalla for Plaid Friday and shop and dine with our small businesses.  
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Kings of Swing Free Christmas Concert
2024-12-10
The Kings of Swing Orchestra presents a holiday concert of swing, big band, and standards at the Hardin Center. Free admission. Coolers welcome
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“I Do Too” Bridal Show
2025-02-09
Future brides, make plans to attend. There will be a variety of vendors to meet all your wedding needs. Bridal show featuring 50 plus vendors to make your dream wedding come true!
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The Raid on Little General’s Farm Civil War Reenactment
2025-09-19
September 19-21, 2025 What is the Raid on the Little General’s Farm? On August 21st of 2019 our world came crashing down as we lost our Beloved Little General. But her Spirit, Zeal, Love, and Feistiness will never be lost! In memory of our Little General Maggie Sue Haessly we came up with the idea of keeping her memory alive
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    Featured Events

    THINGS TO DO

    Etowah County

    Shop

    Browse a variety of one-of-a-kind downtown boutiques, national retailers and ...
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    Dine

    Etowah County is known for its great eats! After spending the day sightseeing in ...
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    Play

    The Greater Gadsden Area and Etowah County offer excitement for every age ...
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    Stay

    Etowah County offers a wide variety of accomomadations...
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    We introduce a wide range of leisure, cultural, historic, and recreational activities that Etowah County has to offer.

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    FOLLOW US

    Instagram

    We love our home, and we hope you do too! Show us your love by tagging #greatergadsden to be featured on our Instagram

    Happy Native American Day! We are proud of our Native American Heritage here in #EtowahCounty . The 11th Annual Native American Pow Wow will be held in Gadsden, Alabama at Noccalula Falls Park and Campground October 19 & 20th. Find your lodging at www.GreaterGadsden.com/stay

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    Happy Native American Day! We are proud of our Native American Heritage here in #EtowahCounty . The 11th Annual Native American Pow Wow will be held in Gadsden, Alabama at Noccalula Falls Park and Campground October 19 & 20th. Find your lodging at www.GreaterGadsden.com/stay

    Happy Grandparents Day! Looking for new restaurants in the Greater Gadsden Alabama Area to treat the GP`s? Check out www.GreaterGadsden.com/dine

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    Happy Grandparents Day! Looking for new restaurants in the Greater Gadsden Alabama Area to treat the GP's? Check out www.GreaterGadsden.com/dine

    To see all the options for Hotels or RV Sites, please visit www.GreaterGadsden.com/stay

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    To see all the options for Hotels or RV Sites, please visit www.GreaterGadsden.com/stay

    On this Labor (Labour) Day, we would like to personally thank the Hospitality and Tourism workforce who work holidays and long hours to make sure the visitor has the best experience possible. Thank you Hospitality and Tourism Professionals. We appreciate you! 👏🏆

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    On this Labor (Labour) Day, we would like to personally thank the Hospitality and Tourism workforce who work holidays and long hours to make sure the visitor has the best experience possible. Thank you Hospitality and Tourism Professionals. We appreciate you! 👏🏆

    Welcome 2024 N.P.C. Alabama State Championship competitors! City of Gadsden #cityofchampions #adventurebeginshere #greatergadsden

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    Welcome 2024 N.P.C. Alabama State Championship competitors! City of Gadsden #cityofchampions #adventurebeginshere #greatergadsden

    Sunday Brunch with a country view 11:15 am - 1:30 pm. RSVP: 256-538-5452 Wills Creek Vineyards & Winery

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    Sunday Brunch with a country view 11:15 am - 1:30 pm. RSVP: 256-538-5452 Wills Creek Vineyards & Winery

    We have a Winner!!! Congratulations Rachel Besson 👇🎨Where in the Etowah is this ART?? The first person to call the Greater Gadsden Area Visitors Center and guess correctly will win 2 VIP Passes to the American Legion Pro Rodeo At Etowah County Fairgrounds! (256) 549-0351

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    We have a Winner!!! Congratulations Rachel Besson 👇🎨Where in the Etowah is this ART?? The first person to call the Greater Gadsden Area Visitors Center and guess correctly will win 2 VIP Passes to the American Legion Pro Rodeo At Etowah County Fairgrounds! (256) 549-0351

    Thursdays Noon-5 pm - Attalla Farmers Market

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    Thursdays Noon-5 pm - Attalla Farmers Market

    🍏🍊🍉🌶🌽🥚City of Rainbow City Farmers Market Today, Wednesday, 7am-Noon! #greatergadsden #cityofpromise #adventurebeginshere

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    🍏🍊🍉🌶🌽🥚City of Rainbow City Farmers Market Today, Wednesday, 7am-Noon! #greatergadsden #cityofpromise #adventurebeginshere