DISCOVER


Greater
Gadsden

ADVENTURE BEGINS HERE.

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ETOWAH COUNTY TOURISM

Giving Visitors to Etowah County All They Need To Enjoy.

Whether you're planning a weekend of hiking, biking, or a game of golf, or a getaway for the entire family, our weekend getaway, will help you find the perfect mix of activities, attractions, and accommodations for your upcoming stay in Gadsden, Alabama.

Overview

Who We Are

Gadsden has the perfect combination of mountain scenery, rushing waters, and even a little history. From golf courses to children's museums and Noccalula Falls, there are lots of things to do and see in this beautiful city.
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Our Mission

The mission of the Etowah County Tourism Board is to develop the economic prosperity of Etowah County through the promotion of tourism and by attracting and assisting visitors to our communities.
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Our Product

Our product is the wide-range of leisure, cultural, historic, and recreational activities that Etowah County has to offer. In addition, the Coosa River and Noccalula Falls combine to give the county abundant natural resource attractions which drive our brand: our natural beauty, the outdoors, and outdoor activity
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Our Vision

Our goal is to give visitors to Etowah County all they need to enjoy our offerings and to be a strong partner with county stakeholders, while being a leader in regional tourism efforts.
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Our Goal

It points to the ECTB promoting Gadsden and Etowah County in a manner never done before. Actively promoting the Greater Gadsden Area should create an upswing in visitors, hotel room nights, and ancillary sales

Upcoming

Annual Events

Etowah County and Gadsden, Alabama, are home to many amazing unique events. It's not hard to deny we love the outdoors and every season and every day in Gadsden brings something new and exciting year round.

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    Featured Events


    THINGS TO DO

    Etowah County

    Shop

    Browse a variety of one-of-a-kind downtown boutiques, national retailers and ...
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    Dine

    Etowah County is known for its great eats! After spending the day sightseeing in ...
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    Play

    The Greater Gadsden Area and Etowah County offer excitement for every age ...
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    Stay

    Etowah County offers a wide variety of accomomadations...
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    We introduce a wide range of leisure, cultural, historic, and recreational activities that Etowah County has to offer.

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    FOLLOW US

    Instagram

    We love our home, and we hope you do too! Show us your love by tagging #greatergadsden to be featured on our Instagram
    Who else is ready for spring in Alabama? 

#spring #etowah #gadsden #glencoe #rainbowcity #hokesbluff #alabama #explore #fishing #noccalulafalls  #discover
    We are excited to announce that the Krewe of Rowdy Reveler’s will host Gadsden’s first Mardi Gras Parade on Saturday, February 7th at 4:00 PM! This new event will bring a taste of Mobile and New Orleans–style celebration directly to Gadsden, following the city’s 18th Annual Chili Cook-Off. This is an event you won't want to miss!

#GottaGetToGadsden #gadsdenalabama #mardigras #parade #jazz #beads #events #exploremore
    February 2nd is the official day in the south where we put all our trust in the upcoming prediction of the weather from a possum. This year Sam (the possum) will awake in a small town in Sardis City, which is in North Alabama. That day he will either see or not see his shadow depending on the day. Sam lives at an animal sanctuary located at Bama Bucks.

A convoy of wagons, mules and horses will leave out the morning of February the 2nd at 7AM from Bama Bucks and head to WQSB, a 6.9 mile trip. The 2026 Possum Queen will also arrive in one of the wagons. Join us for a great time and a great ride. There he will be a part of a national known event called Possum Day! Sam will make his big announcement around 9:00 that morning. Come join us that day as we celebrate one of the biggest events on the mountain, and by the way dress for the occasion.
Overalls, straw hats, corn cob pipes. Just plan ole hillbilly.
    Come out to Bama Bucks Wildgame Restaurant this weekend and enjoy all the festivities of Possum Week! It is going to be a weekend filled with fun, music, and Sand Mountain Sam! You don't want to miss it! 

#possum #sandmountainsam #events #explore #GottaGetToGadsden #bluegrass #festival #possumweek
    🎄❄️ There’s still time to experience Let It Snow! ❄️🎄
Winter fun isn’t over yet at the Let It Snow holiday exhibit at Imagination Place inside the Mary G. Hardin Center for Cultural Arts in downtown Gadsden! Kids can play in cool, non-toxic “snow,” bounce in the ice castle, zoom down the slide, and climb through winter wonderland fun — all included with museum admission. Don’t miss out before it ends on February 28th! ⛄✨
    Last minute Christmas shopping in Downtown Gadsden? Don't forget to treat yourself too! Stop by and grab yourself a sweet treat! 
#gottagettogadsden #AdventureBeginsHere #visitnorthalabama #sweethomealabma #ChristmasinAlabama #NoccalulaFalls #ChristmasMagic #DiscoverGadsden #RomanticGetaway #HolidayLights #WinterWonderland #VisitAlabama #CozyInGadsden #GreaterGadsden #EtowahEvents #LoveInTheLights #MagicalMoments
    Have you had a chance to check out the lights at Noccalula Falls? Make sure to catch a ride on the train, it's the best way to see the whole display! 
#gottagettogadsden #AdventureBeginsHere #visitnorthalabama #sweethomealabma #ChristmasinAlabama #NoccalulaFalls #ChristmasMagic #DiscoverGadsden #RomanticGetaway #HolidayLights #WinterWonderland #VisitAlabama #CozyInGadsden #GreaterGadsden #EtowahEvents #LoveInTheLights #MagicalMoments
    Have you had a chance to check out the Moke at River Rocks Landing? For just $10, enjoy a 20-minute Moke ride as you cruise through sparkling displays, glowing tunnels, and holiday scenes that make River Rocks Landing one of Alabama’s most magical Christmas traditions. 
#gottagettogadsden #AdventureBeginsHere #visitnorthalabama #sweethomealabma #ChristmasinAlabama #NoccalulaFalls #ChristmasMagic #DiscoverGadsden #RomanticGetaway #HolidayLights #WinterWonderland #VisitAlabama #CozyInGadsden #GreaterGadsden #EtowahEvents #LoveInTheLights #MagicalMoments
    đź“…Monday, December 15, 2025 Events for Greater Gadsden Area, Alabama

 🎣10:00 am - 5:00 pm
Fly Fishing at Black Creek
@Noccalula Falls Park | 1500 Noccalula Road, Gadsden

🎄 4:00 pm - 10:00 pm
Christmas at the Falls
Noccalula Falls Park | 1500 Noccalula Road, Gadsden

 ⛸🎄4:00 pm - 9:00 pm
Christmas on the Coosa
344 1st Street, Gadsden

 🎄🚗5:00 pm - 10:00 pm
Lights On the Landing
River Rocks Landing Resort | 1 River Road, Gadsden

 For more information and lodging, please visit https://greatergadsden.com 
#greatergadsden #adventurebeginshere #gadsdenal #gottagettogadsden #allabouttheG #CityofPromise #downtownattalla #alabamacity #christmasfun #familyfun #etowahcounty #visitnorthal #sweethomealabama